Chapter 4 Quiz

A They use the most AI tools on their team B They are generalists who know a little about everything C They are deep specialists who have extended their reach using AI D They produce the most content output per week

A Content production and format conversion B Positioning, competitive intelligence, narrative, and category design C Research aggregation and first-draft generation D Demo preparation and enablement materials

A It drops from ~50% to ~10% of the workday B It increases because more output is produced C It stays the same but quality improves D It is completely eliminated

A They spend less time on it because AI handles it B They eliminate narrative work entirely C They delegate it to junior team members D They spend MORE time on it than before AI freed up their capacity

A Deep craft expertise with no AI leverage B Deep craft expertise with AI-extended reach C Broad AI tools but shallow domain craft D Neither deep craft nor AI leverage

A Strategy, Tactics, Operations B Core AI (Velocity), Specialist (Intelligence), Output (Judgment) C Research, Production, Distribution D Data, Content, Messaging

A The mechanism by which PMM insight at the Output Layer improves the layers below B A quality assurance process run by managers C An AI system that automatically rates content quality D A weekly review meeting with stakeholders

A Rebuild Your Skills → Build Your Stack → Rebuild Your Story B Rebuild Your Story → Rebuild Your Skills → Build Your Stack C Build Your Stack → Rebuild Your Story → Rebuild Your Skills D All three moves should happen simultaneously

A It's the easiest step to complete B Management requires it before other changes C AI tools need to be purchased before they can be used D It creates the freed capacity needed for the subsequent moves

A They get regular promotions and raises B Better craft improves the stack, which frees more time, enabling better craft development in a virtuous cycle C They accumulate more AI tools over time D Their team grows larger each year