About - The Future of PMM

What is The Future of PMM?

The Future of PMM is a blog capturing tools, skillsets, and best practices for leveraging AI to transform modern product marketing.

As AI reshapes how we work, product marketers face a unique challenge: how do we harness these powerful new tools while maintaining the strategic thinking and human insight that makes great PMM work?

What You'll Find Here

AI Tools & Workflows — Reviews and tutorials on the latest AI tools for competitive intelligence, content creation, and market research
Skills & Career — How PMM roles are evolving and what skills matter most in an AI-augmented world
Case Studies — Real examples of how leading companies are using AI in their product marketing
Weekly Briefs — Curated news and trends at the intersection of AI and product marketing

About the Author

Chris O'Hara

Chris is a product marketing leader with 20+ years of experience at companies like SAP and Salesforce. He's the author of Customer Data Platforms and Data-Driven, and has driven over $2.3B in pipeline through strategic product marketing initiatives. He writes about AI and PMM because he believes the marketers who learn to leverage these tools will define the future of the profession.

Stay Updated

New posts are published weekly. Follow along to stay ahead of the curve on AI + product marketing.